There is nothing easier than obtaining high quality links that help you promote your Website. And yet, given how easy and simple it is to obtain these high quality links, people continue to struggle with the concept. Why is that? I submit that people are using the wrong metrics to judge the quality of...
Search market share has for several years now been misrepresented as the number of page views that are displayed on each “search engine”. Google dominates this faux search market because it generates the most measurable page views. Real search market share is better defined...
UPDATE: Letter.ly has resolved the issue. People may subscribe to the SEO Theory Premium Newsletter now.
Search on the query “what are the basic steps for an SEO campaign” and you’ll find a hodge-podge of poorly written articles that rip the SEO cycle (keyword research,...
I love this question. Nothing seems to trip up the SEO community more than the quest to know what it is that Google is looking for. There are —...
For those of you who have not noticed the change in my LinkedIn status, I am no longer working for Quinstreet. I have been thinking since about January that...
Given all the attention that people in the search marketing industries have paid to keywords-in-domain-names, it amazes me that so few people actually pay attention to page URLs and...
So what do you think? Are subdomains bad for SEO? Everyone has an opinion. On April 4 Todd Friesen Tweeted: “When it comes to domains and subdomains: consolidate and...
People ask all sorts of questions about the minutiae of search engine optimization. Unfortunately, the best answer to many of these questions is the rather unsatisfying “It depends …”...
A theorist or theoretician studies the “theoretical aspects” of a subject. People often use theory interchangeably with hypothesis, usually in the adjectival form such as “theoretically speaking, all blue...
I took a look at Webalizer recently when I removed Google Analytics from most of my Websites. Webalizer is good for collecting raw data and putting that into a...
It amazes me how people are so willing to burden themselves with unnecessary baggage when gearing up for search engine optimization. There are a lot of SEO vendors out...
Source : http://seo-theory.com
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